CelebFarm's Creator Management Tool empowers brands to streamline the process of identifying, connecting, and collaborating with creators/influencers for marketing campaigns.
It includes features for screening creators, delivering content briefs, managing active collaboration, tracking performance, and much more.
These features simplify and enhance managing marketing campaign, enabling brands to authentically engage with influencers and connect effectively with their audience.
Screen Creators
Identify the right creators from those you've invited.
- Once creators have accepted the invite or requested your product you can screen the right one and send offer.
- Establish clear collaboration expectations and engage in negotiations with creators before solidifying your ultimate team.
Track Progress
Comprehensive tracking to ensure all deadlines are met
- Monitor each creator and track every deliverable from start to finish.
- Content is labeled and monitored at every stage of its journey so that you can oversee any setbacks.
Creator brief
Guidelines clear enough so creator won't need to ask again.
- Provide a clear outline of collaboration expectations, along with examples of content and necessary brand assets, all condensed into a straightforward brief.
- Avoid PR disasters with firsthand do's and don'ts, and achieve objectives with clear calls to action.
Activate deliverables
Authorize the creator by activating the deliverables.
- Commence collaboration by activating deliverables setting deadlines and establish trust by depositing to Celebfarm escrow.
- CelebFarm maintains advance payments from creators, releasing funds only after content goes live and receives your approval.
FAQs
Frequently Asked Questions
All the information you require is available here. If you have any unanswered questions, feel free to reach out to our team.
Why do I require a creator management tool?
What are active deliverables?
Active deliverables are those that the brand has activated, allowing the creator to begin working on the corresponding content.
To activate a deliverable, the brand must deposit the cost for each or all deliverables in CelebFarm Escrow and set deadlines, this enables the creator to upload content for deliverables.
What to look for while shortlisting creators?
When selecting creators, prioritize their alignment with your campaign goals, niche, and target audience. Assess their suitability for your campaign’s specific needs and values, and confirm their pricing fits your budget. This method ensures you choose creators who closely match your campaign requirements.
How do I prepare an effective creator brief?
CelebFarm's Creator Brief template simplifies the process for brands to provide a thorough brief, covering essential elements:
- Campaign Overview: Summarizes campaign objectives.
- Talking Points: Sets brand tone and key talking points.
- Instagram Asks: Specifies CTAs and caption suggestions.
- Dos & don’ts: Outlines acceptable practices and restrictions.
- Specific Guidelines: Offer detailed instructions for specific deliverables (reels and posts).
- Assets & References: Includes media kit and reference URLs.
This template ensures clarity and alignment between brands and creators, facilitating effective collaboration on CelebFarm.
How do I handle disputes or issues with a collaboration?
CelebFarm facilitates direct communication between brands and creators through a messaging service, enabling them to resolve any issues independently.
In cases where resolution is not achieved, users can resolve their concerns by raising a request through CelebFarm's help and support. An assigned account manager from CelebFarm will intervene to help settle disputes effectively.