CelebFarm can monitor various KPIs, including, but not limited to:
Engagement Metrics: Such as likes, comments, saves, shares, and AER (Average Engagement Rate).
Reach and Impressions: Tracking overall audience reach and view counts.
Cost-related Metrics: Including CPE (Cost Per Engagement), CPM (Cost Per Thousand Impressions), and EMV (Earned Media Value).
Campaign Performance Metrics: Identifying top-performing creators, content, and campaigns.
360 collab reporting
Track all collaboration streams and produced content at a glance.
- Track expenditures and content output across all collaboration types.
- Gain valuable insights regarding creator marketing expenditure and their returns.
Precise Content Matrix
Prompt visual representation of live creator content.
- Monitor real time content engagement and visibility.
- Gain a comprehensive understanding of creators' performance, influence, audience response, and engagement immediately upon content going live.
Measure, Analyse & Optimise
Evaluate campaign performance based on individual creator
- View performance analysis of individual campaign and identify the highest-performing creators.
- Review the performance of individual content and creators, and compare them with those of other campaigns and creators.
FAQs
Frequently Asked Questions
All the information you require is available here. If you have any unanswered questions, feel free to reach out to our team.
What KPIs are measured on CelebFarm?
Are content metrics tracked in real time?
Yes, CelebFarm's real-time monitoring offers insights into multiple facets of campaign performance, encompassing audience engagement, content reach, impressions, and overall ROI.
These insights are instrumental in optimizing strategies and maintaining alignment with campaign objectives.
How can I get insight into best performing creators and content?
Yes, on Celebfarm by examining insights into the creators and content that are performing the best can be obtained on CelebFarm. Moreover, brands can identify which creators and types of content resonate most with their audience and achieve the highest levels of engagement and effectiveness. This information is crucial for optimizing future content campaigns.
How will reports help me to optimize my campaigns?
CelebFarm creates reports that you can analyze and compare the costs of each individual campaign. Also by comparing costs across different campaigns, you can assess the efficiency and return on investment (ROI) of each campaign effort. This analysis helps in making informed decisions about resource allocation and optimizing future campaign strategies based on cost-effectiveness.